I’m Khaled Samra, an Egyptian Creative Director and former illustrator/animator. Since graduating from the Faculty of Fine Arts (Graphics Dept.) in Cairo in 2009, my career has taken a few turns starting in 3D animation and Modeling, before naturally pulling me back to 2D illustration and, eventually, 2D animation.
I took on my first full-time art direction role in 2015. Since then, I’ve worked both inside and outside of Egypt across a wide spectrum of formats, ranging from commercials and explainer videos, to content creation and show title sequences.
I’ve been fortunate to collaborate with-and lead- some of the most talented teams in the industry. crafted high-impact campaigns across the MENA region, including “Step Out Again” for Hologic UAE, “Moment of Fame,” and “Legacy in Action” for the Road to 2022 World Cup, alongside extensive projects for government entities in Saudi Arabia and Qatar Museums.
2026 marked a special milestone for me: winning “Best Arab Promotional Work” at Animatex Animation Festival in Cairo 'About Cinema Opening Titles'.
Looking ahead, I still have a lot to learn and create. I’m currently focused on making my work more reflective of my own experiences, always striving to simply drawing better and telling genuine stories, not writing better prompts.
